VELAMMAL COLLEGE OF ENGINEERING & TECHNOLOGY
(Autonomous)
NBA Accredited, NAAC Accredited with 'A' Grade
(Autonomous)
NBA Accredited, NAAC Accredited with 'A' Grade
Innovative Teaching Learning Practices (TLP) for the Academic Year 2024-2025
| S.No | Name of the Course | Name of the Topic | Course Incharge | Type of Innovative Teaching Methodology used |
|---|---|---|---|---|
| 1 |
Marketing Management
|
Marketing Mix | Dr. V. Selvalakshmi | Model Preparation – Project Based Learning |
| 2 |
International Business
|
International Brands | Dr. M. Dhiliphan Kumar | Foreign Brand Stores Visit – Experiential Learning |
| 3 |
Social Media and Web Analytics
|
Google Analytics | Dr. Kumaran Thayumanavan | Project Based Learning |
| 4 |
Security Analysis and Portfolio Management
|
Stock Market Functioning | Dr. M. Tharani | Hands-on Training – Experiential Learning |
| 5 |
Research Methodology
|
Data Validation | Dr. G. Venkateshwaran | Peer Learning |
| 6 |
Predictive Analytics
|
Logic and Data Driven Models | Mrs. S. Kasthuri | Integrating Logical Reasoning with Data-Driven Models |
| 7 |
Consumer Behavior
|
The Power of Personality and Self-Image | Mr. P. Shree Shrawan Kumar | Peer Learning |